Which party typically initiates a negotiation regarding a product's claim on labeling?

In the context of negotiating a product's claims on labeling, it is typically the regulatory professional who initiates these discussions. This is because their role involves navigating the complex landscape of regulatory compliance, which includes understanding what claims are permissible based on current regulations and guidance from regulatory bodies like the FDA.

The regulatory professional is responsible for ensuring that the product's labeling accurately reflects its benefits while adhering to legal standards. They work closely with various teams, including marketing and product management, but it is their expertise in regulatory matters that often prompts the initial negotiation about what claims can be made. This ensures that any claims used in marketing materials are scientifically substantiated and compliant with regulatory requirements, thereby minimizing the risk of misbranding or other legal issues.

Other parties involved, such as the product manager or marketing team, may contribute to the discussions or provide input based on market positioning and consumer understanding. However, the initiation of negotiations regarding labeling claims is fundamentally grounded in regulatory considerations, making the regulatory professional the key player in this process.